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App Imp

Video color grading

  1. Market

    Installs
    43.0M

    Across 2 of 19 apps we could match.

    • Presets for Lightroom: 29,992,944 installs
    • Node Video: 13,004,647 installs
    • 70% leader share. Presets for Lightroom, by Google Play installs, across the 2 of 19 apps we could match
    • #14 Photo & Video rank. Lightroom, top grossing, the best rank any app here holds
    • $2.99 median price. Lowest in-app price, median over the 11 apps that list one. 11 of 11 charge.
    • 11 of 18 recently updated. Updated in the 30 days before 2026-10-05

  2. Competition

    1. Prequel29 Sep345k ratings$14.99 a year
    2. Lightroom30 Sep337k ratings$19.99 to $49.99 a year
    3. Filmmaker Pro30 Sep263k ratings$59.99 a year
    4. Presets for Lightroom6 Jul81k ratings$14.99 to $29.99 a year
    5. Ultralight29 May44k ratings$0.99 to $24.99
    6. Node Video16 Sep7k ratings$19.99 a year
    7. LD12 Aug5k ratings$29.99 a year
    8. LiitSep 20253k ratings$5.99 a year
    9. LUT Studio30 Sep742 ratings$29.99 to $49.99 a year
    10. Color Grade Video5 Oct669 ratings$34.99 a year
    11. VideoLUT28 Sep356 ratings$0.99 to $9.99
    12. ColorPixJul 202538 ratings
    13. LUT Designer2 Oct5 ratings
    14. Lutter3 Oct4 ratings
    15. Loot26 Aug2 ratings
    16. Ocean Edit10 Sep1 ratings
    17. Lightscope11 Aug0 ratings
    18. Color Gradingnot given0 ratings
    19. RealLUT5 Oct0 ratings

  3. Reviews

    What 2,686 reviews talk about, every star counted.

    1. Billing+1.9%12 of 14 apps
    2. Limits & caps+0.9%10 of 14 apps
    3. UX+0.6%10 of 14 apps
    4. Wishlist−1.1%12 of 14 apps
    5. Support−1.7%9 of 14 apps
    6. Performance−3.8%12 of 14 apps
    7. Ads−4.6%7 of 14 apps

    We have not counted the wishes for this market yet.

  4. Searches

    Position in Apple’s suggestions
    1510
    010203041
    Countries

    Checked. Nothing to show.

    Google suggests no wishes for this term.

  5. Traffic

    Google Ads, United States, 25 September 2026.

  6. Your test

    Free for 7 days

    What to call it. Where to launch. What a user costs.

    • What to call it
    • Where to launch
    • What a user costs
    • Every review, word for word
    Start free for 7 days

    No card. Nothing to cancel. The counted page stays free either way.

Is there a market for a new video color grading app?

19 apps compete here. They hold 42,997,591 installs on Google Play, counted across the 2 we could match. We hold 2,686 of their App Store reviews. Those are counts, not a verdict. The page shows what is unfixed, not whether to build.

How much do video color grading apps charge?

11 of the 11 apps we could check charge inside the app. Half of them start at $2.99 or less. 8 more apps have no price data yet.

What do people search for when they want a video color grading app?

We scan 41 App Store storefronts. Typing video color grading completes to “colorpix - color grading” in 36 of them. Then “loot: video color grading” in 31, “color grading: video luts” in 27. These are Apple’s own suggestions. They show what gets typed, not how often.

What do users complain about most in video color grading apps?

1. UX: in 10 of 14 apps, 4% of reviews (3.4% in Photo & Video apps); 2. Limits & caps: in 10 of 14 apps, 3.5% of reviews (2.6% in Photo & Video apps). Counted from 2,686 reviews of every star on the 2026-10-05 snapshot, never estimated.

Cited: What RevenueCat measures for Photo & Video apps

  • the median app barely grows; the tails are extreme

    median MRR +5.3% YoY · top decile +306% · bottom decile contracting

  • the launch flood vs the incumbency moat

    ~2,000 → 14,700+ new subscription apps per month (Jan 2022 → Jan 2026), yet pre-2020 apps still hold 69% of subscription revenue

  • even top categories take over 100 days to reach $10k revenue

    >100 days to the first $10k

RevenueCat, State of Subscription Apps 2026, 115,000+ apps · $16B+ tracked revenue · >1B transactions. Published industry figures, shown for context; App Imp’s own numbers are counted from reviews and never mixed with these.

How this is counted

We count the reviews we hold again every week. Nothing is guessed. A topic is found by the words a review uses, so the same review always lands in the same place. Every star counts. A share is the part of all reviews here that mention a topic. We compare it with the same share across 601 Photo & Video apps, the group most of these apps are in. A topic is a gap when at least 20 reviews mention it, at least half the apps have it, and it comes up at least 1.15 times as often as usual. A problem in one app is that app’s bug. A problem in every app is nobody’s gap.