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App Imp

Fashion design app.

Limits & caps runs in 9 of the 10 apps here — nobody on this shelf has fixed it.

10 apps · 2,407 reviews held · 1,223 negative · 2026-08-24 snapshot

64/100 opportunity

6 of 6 factors · not advice
Nobody's fixed it9 of 10 apps90
How far above typical4.8% vs 2.8% typical43
How angrystar2.2 · 59 reviews55
People in the market303,390 ratings49
Room to enterleader holds 54% of ratings46
Willingness to pay10 of 10 charge · $3.99 entry100

Mostly solved: accuracy. 7 of 7 apps run below the store’s typical rate on it — while 9 of 10 still carry limits & caps complaints.

How this is scored

Weighted mean of the sub-scores, weights re-normalized over whatever is computable (nobody's fixed it 25 · how far above typical 20 · how angry 15 · people in the market 15 · room to enter 15 · willingness to pay 10). Fixed anchors map each count to 0–100: breadth and willingness-to-pay are straight shares; the gap’s heat tops out at 4times the store’s typical rate; anger scores star3 as 0 and star1.5 as 100; reach runs 104 to 107ratings on a log scale; room to enter is one minus the leader’s share of shelf ratings. A factor that cannot be counted is dropped and named — never imputed. The site’s one composite (#115, owner decision 2026-08-15); cited industry benchmarks are never blended in.

5 gaps.

01

Limits & caps — unfixed in 9 of 10 apps

elevated · 4.8% of this shelf’s 1,223 negative reviews, against 2.8% typical store-wide, at 2.17star average anger.

What they said · 59 reviews
  • Core feature locked behind the paywall3 of 59
“I just wanted a designing game — I was looking for a designing game with free models and cool features. I thought i could get the app and use it with limited stuff. But no. I was brought to a screen that showed some stuff about the app and payment stuff. I had to pay monthly to use it. Even though reviews and other stuff said there was a free and a payment version. There was no way to leave this s”Prêt à Template · 1star · Aug 20, 2026
“No saving imported images/ limited function — Really wanted to import and save sketches I created and to use the AI tool to make them look realistic or change the style but there is no option to save them onto the app to post later or edit after you do. It only lets you post directly to a community post. Also you only get 15 uses of the AI per day so if you try multiple times to get it looking r”Fashion Design Sketches · 2star · Jun 12, 2026
“okay — I love it just, the credit is the worst part. It is limiting your creativity and design. I just wish you did not have to pay for more.”FLYP - Fashion Design Studio · 3star · May 31, 2026
How it compares
this shelf
4.8%
59 of 1,223
store-wide
2.8%
typical
breadth
90%
9 of 10 apps
02

Billing — unfixed in 9 of 10 apps

elevated · 38.0% of this shelf’s 1,223 negative reviews, against 32.1% typical store-wide, at 2.06star average anger.

What they said · 465 reviews
  • Price judged too high for the value58 of 465
“I just wanted a designing game — I was looking for a designing game with free models and cool features. I thought i could get the app and use it with limited stuff. But no. I was brought to a screen that showed some stuff about the app and payment stuff. I had to pay monthly to use it. Even though reviews and other stuff said there was a free and a payment version. There was no way to leave this s”Prêt à Template · 1star · Aug 20, 2026
“THIS STINKS — THE FREE TRIAL IS MANUEL?!?! PLS GET THAT FUXED 😡😡😡😡😡😡😡😡😡😡😡😡”Prêt à Template · 2star · Aug 19, 2026
“Used to be my favorite — I’ve been playing this game for 10 + years and it’s so bad now I only do the flashback challenges. No more real designers and so many money grabs. Very disappointing”Covet Fashion: Dress Up Game · 1star · Aug 11, 2026
How it compares
this shelf
38.0%
465 of 1,223
store-wide
32.1%
typical
breadth
90%
9 of 10 apps
03

Performance — unfixed in 9 of 10 apps

17.2% of this shelf’s 1,223 negative reviews, against 16.9% typical store-wide, at 2.15star average anger.

What they said · 210 reviews
“Glitched — In the beginning, before I started paying for this app was really smooth and it loaded pretty quickly. Now that I’ve paid for it. If freezes and it glitches the designs take forever to load. Etc. This app Really needs to be fixed.”FLYP - Fashion Design Studio · 3star · Jul 24, 2026
“Used to be good — I’ve been playing this game since 2020. I loved the excitement it used to give. Since it’s under new ownership, it’s more money driven and has numerous bugs and glitches. It’s more boring and not original and features no real designers anymore. I am unable to borrow from friends and customer service is nonexistent anymore. The game no longer cares what the players want to see or”Covet Fashion: Dress Up Game · 2star · Jul 24, 2026
“I love it but — I love this app, but there is one problem that is very needed to fix every time I try to zoom in I mean yeah zoom in and the zoom out. It ruins my design like when I use the eraser and I try to zoom out and guess what happens. My whole dress is like ruined with eraser dots I don’t even tap. I didn’t even make them. They just appear out of nowhere and when I try to zoom in or zoom o”Fashion Design Sketches: Style · 2star · Jul 22, 2026
How it compares
this shelf
17.2%
210 of 1,223
store-wide
16.9%
typical
breadth
90%
9 of 10 apps
04

Sync & data — unfixed in 7 of 10 apps

2.0% of this shelf’s 1,223 negative reviews, against 2.2% typical store-wide, at 2.09star average anger.

What they said · 25 reviews
“Lost all my progress — I had 200 followers 86 posts that had about 18 likes per post and it just rebooted me out of the system couldn’t find my account and it said that it would’ve been better if I got kicked out Because my account was over comment IDK what that means but just be warned and be be kicked out”Combyne - your perfect Outfit · 1star · Jul 30, 2026
“It’s not even a game anymore — I’ve been a player since 2013, and have had different accounts over the years as I took gaps between actively playing. I’ve been actively playing on my current account since summer 2023. It was a joy to return, as the game captured my interest in expressing my creativity through fashion. I would get lost in the magic of coming up with different styles based on the ch”Covet Fashion: Dress Up Game · 2star · Mar 25, 2026
“Glitchy and No support — Major features of the game glitch and disappear. It’s locked me out of syncing with my apple account AFTER I paid to get rid of ads. It was great but now it doesn’t work and the team doesn’t reply to anything.”Fashion Designer-Dress Up Game · 1star · Feb 17, 2026
How it compares
this shelf
2.0%
25 of 1,223
store-wide
2.2%
typical
breadth
70%
7 of 10 apps
05

Ads — unfixed in 6 of 10 apps

9.0% of this shelf’s 1,223 negative reviews, against 10.7% typical store-wide, at 2.71star average anger.

What they said · 110 reviews
“Very annoying — I downloaded this app and it was nice but every single thing I did gave me an ad and I’m trying to exaggerate but I’ve probably gotten the most ads from this app than any other app 😔”Fashion Designer-Dress Up Game · 1star · Aug 4, 2026
“More ad then game — It’s a good game, but you hardly get to play bc of the game ad over and over”Fashion Designer-Dress Up Game · 2star · Jul 25, 2026
“Looks cute but the ads are incessant — I tried to play this and it looks fun! But after one “challenge” every single thing I click after that opens an ad. So if you select a style of outfit, ad. Select a pattern, ad. Change the pattern? Ad. It was so constant I didn’t get much farther and deleted the game. I don’t mind ads and I get that is how the developers make money but to have them constant l”Fashion Designer-Dress Up Game · 1star · Jul 21, 2026
How it compares
this shelf
9.0%
110 of 1,223
store-wide
10.7%
typical
breadth
60%
6 of 10 apps

Is there a market for a new fashion design app?

10 apps compete on this shelf, holding 2,407 App Store reviews — and the widest unfixed complaint, limits & caps, runs in 9 of 10 of them at 4.8% of negative reviews against 2.8% typical. Those are counts, not a verdict — the page shows what is unfixed, not whether to build.

What do users complain about most in fashion design app?

1. Limits & caps — in 9 of 10 apps, 4.8% of negative reviews; 2. Billing — in 9 of 10 apps, 38% of negative reviews; 3. Performance — in 9 of 10 apps, 17.2% of negative reviews; 4. Sync & data — in 7 of 10 apps, 2% of negative reviews; 5. Ads — in 6 of 10 apps, 9% of negative reviews.

How many fashion design app reviews did App Imp count?

2,407 US App Store reviews across 10 apps, 1,223 of them negative — counted on the 2026-08-24 snapshot, never estimated.

Searched on the App Store.

Apple’s own suggestions for fashion design app terms, in their order.

dress up gamesfashion design sketchesdress up games for girlsfashion designfashion design flat sketchfashion design gamesdress up games for adultsdress up games for kids

Searched, but no app on this shelf says it in its name.

Who’s in it

All 10 apps counted on this shelf · 2026-08-24.

App
Covet Fashion: Dress Up Game165,0461%45%20%3%
Combyne - your perfect Outfit87,250—6%24%2%
Fashion Designer-Dress Up Game26,0662%13%19%2%
Prêt à Template13,2887%47%13%1%
Fashion Design Sketches: Style4,73112%40%11%2%
FLYP - Fashion Design Studio3,3961%34%30%1%
Fashion Illustration: Designer2,4837%23%3%7%
Fashion Design Sketch Tools55940%20%10%—
FashionDraw by Fashionary4158%38%8%—
Fashion Design Sketches156100%———

Each cell: that app’s share of its own negative reviews. Bold from 1.15 times the store’s typical rate for that complaint, and only where an app holds 20+ negative reviews. Click a column to sort.

What they charge, and what it costs them

Prices from Apple’s public pages; the share counts payment-mechanics language only.

AppMoney complaints
Covet Fashion: Dress Up Game$0.99–$19.99 · 10 tiers7.2% of 430
Fashion Design Sketches: Style$9.99–$59.99 · 10 tiers4.7% of 169
Prêt à Template$4.99–$98.90 · 6 tiers4% of 298
FLYP - Fashion Design Studio$0–$99.99 · 9 tiers3.4% of 88
Combyne - your perfect Outfit$0.99–$19.99 · 6 tiers0% of 63
Fashion Designer-Dress Up Game$1.99–$99.99 · 10 tiers0% of 121
Fashion Illustration: Designer$9.99–$79.99 · 8 tiers0% of 30
Fashion Design Sketch Tools$4.99–$29.99 · 4 tiers0% of 10
FashionDraw by Fashionary$1.99–$44.99 · 5 tiers0% of 13
Fashion Design Sketches$3.99–$39.99 · 9 tiers0% of 1

What each one owns, where each is exposed

Covet Fashion: Dress Up Game

164,992 ratings

Owns. Massive installed base, decade-long retention, social challenge loop

Exposed. 85% negative rate; billing rage from long-tenured spenders; AI content replacing real brands; support bot replacing humans

Prêt à Template

13,305 ratings

Owns. Professional sketch tools, template library

Exposed. 68% negative; IAP up to $98.99 with near-zero free trial value; users explicitly request one-time fee over subscription

Fashion Illustration: Designer

2,466 ratings

Owns. Illustration focus, IAP up to $79.99 proves high-intent buyers exist

Exposed. 62% negative; limited reach; content depth unproven at scale

Fashion Design Sketches: Style

4,695 ratings

Owns. Dedicated sketch audience, 10 IAP tiers up to $59.99

Exposed. 55% negative; slow performance; color and option limits push users out immediately

Redecor - Home Design Game

270,498 ratings

Owns. Largest reach in set; 41% negative (best among top players); strong visual polish

Exposed. Adjacent category (home design); billing complaints rising; voting fairness eroding loyalty

Browse the apps behind these counts

Every app we count, with the complaint it runs furthest above the store’s typical rate.

Open the app library
How this is counted

Every number is arithmetic over the reviews we hold, re-counted weekly — nothing modelled, nothing scored. Themes come from a frozen pattern classifier rather than a model reading reviews, so the same review always lands in the same bucket. A shelf rate is pooled across every app here; the store rate is the same count across 12,122 apps. A complaint is only called a gap when at least half the shelf carries it and at least 20 reviews are behind it — a problem concentrated in one app is that app’s bug.