Skip to content
App Imp

Invoicing apps.

Limits & caps runs in 5 of the 9 apps here — nobody on this shelf has fixed it.

9 apps · 1,804 reviews held · 765 negative · 2026-08-24 snapshot

66/100 opportunity

5 of 6 factors · not advice
Nobody's fixed it5 of 9 apps56
How far above typical8.2% vs 2.8% typical73
How angryno deep report yet—
People in the market349,923 ratings51
Room to enterleader holds 35% of ratings65
Willingness to pay9 of 9 charge · $6.99 entry100

Mostly solved: performance. 6 of 8 apps run below the store’s typical rate on it — while 5 of 9 still carry limits & caps complaints.

How this is scored

Weighted mean of the sub-scores, weights re-normalized over whatever is computable (nobody's fixed it 25 · how far above typical 20 · how angry 15 · people in the market 15 · room to enter 15 · willingness to pay 10). Fixed anchors map each count to 0–100: breadth and willingness-to-pay are straight shares; the gap’s heat tops out at 4times the store’s typical rate; anger scores star3 as 0 and star1.5 as 100; reach runs 104 to 107ratings on a log scale; room to enter is one minus the leader’s share of shelf ratings. A factor that cannot be counted is dropped and named — never imputed. The site’s one composite (#115, owner decision 2026-08-15); cited industry benchmarks are never blended in.

5 gaps.

01

Limits & caps — unfixed in 5 of 9 apps

high · 8.2% of this shelf’s 765 negative reviews, against 2.8% typical store-wide.

What they said · 63 reviews
“Money grab — It started good until they keep going up on price for the app and now limit the amount of invoices you can send per month unless you update to a $19.99 a month plan. Unacceptable!”Invoice Maker; Invoice Simple · 2star · Jul 21, 2026
“Too expensive — First of all, let me say the app is works great and I love using it for my invoices, but they keep raising the price. I was just sending out an invoice right now and I'm already on the $6.99 a month plan which only allows me 3 invoices per month which is pretty bad. But now when I just went to add photos of the job and the receipts, you guys just raised the price to $15 per month i”Invoice Maker; Invoice Simple · 1star · Jul 14, 2026
“No support for growth — As a generator installation company, we have used Invoice2go for over a year and have grown significantly during that time. While the platform itself has been helpful, we have encountered a major issue with payment processing limits. Our business regularly invoices approximately $15,000 per generator installation, yet our monthly payout limit remains capped at $50,000. Thi”Invoice2go: Easy Invoice Maker · 1star · Jun 4, 2026
How it compares
this shelf
8.2%
63 of 765
store-wide
2.8%
typical
breadth
56%
5 of 9 apps
02

Support — unfixed in 8 of 9 apps

high · 24.6% of this shelf’s 765 negative reviews, against 9.2% typical store-wide.

What they said · 188 reviews
“Terrible — You get zero support. There support people take days to respond. We paid full price for premium. And half way through the year they upped the price of premium and made us pay for even tho we paid for a year of premium up front. They did this two years in a row. To resolve the problem it, it took over a week and I was unable to bill my clients”Invoice Maker; Invoice Simple · 1star · Aug 21, 2026
“App sent an automatic payment to my old bank even though i wasn’t enrolled in automatic deposits. — Lost money because of this app. and they have no support, if you like losing hundreds to thousands of dollars and raking with lawyers then this is the place to go.”Square Invoices: Invoice Maker · 1star · Aug 8, 2026
“Living in a cardboard box now — Easily over 50k plus in transactions, that I no longer have access to because of the sheer negligence of this company. I got sent an email request about a random audit to which I respond with all of the corresponding information, followed all the steps, and yet they terminate my account in the middle of receiving two payments, and provide no reasoning or notice. I n”Invoice2go: Easy Invoice Maker · 1star · Aug 3, 2026
How it compares
this shelf
24.6%
188 of 765
store-wide
9.2%
typical
breadth
89%
8 of 9 apps
03

Login & auth — unfixed in 8 of 9 apps

high · 28.5% of this shelf’s 765 negative reviews, against 13.2% typical store-wide.

What they said · 218 reviews
“Living in a cardboard box now — Easily over 50k plus in transactions, that I no longer have access to because of the sheer negligence of this company. I got sent an email request about a random audit to which I respond with all of the corresponding information, followed all the steps, and yet they terminate my account in the middle of receiving two payments, and provide no reasoning or notice. I n”Invoice2go: Easy Invoice Maker · 1star · Aug 3, 2026
“Fees Are Extremely Unreasonable — A client paid a $1000 invoice and it cost approximately $100 in fees to simply receive the payment And transfer it to another account. Criminals”Square Invoices: Invoice Maker · 1star · Aug 2, 2026
“Absolutely horrible support — Had to move to a different invoice program after square repeatedly lied and refused to take accountability and then tried to default the account after we refunded the customer, they then went past the maximum 7 days to process said refund, it was not until I showed literal evidence within the app that they admitted fault and still took no accountability. had we not ha”Square Invoices: Invoice Maker · 1star · Aug 1, 2026
How it compares
this shelf
28.5%
218 of 765
store-wide
13.2%
typical
breadth
89%
8 of 9 apps
04

Billing — unfixed in 8 of 9 apps

elevated · 57.5% of this shelf’s 765 negative reviews, against 32.1% typical store-wide.

What they said · 440 reviews
  • Price judged too high for the value25 of 440
  • Charge the user never authorised14 of 440
  • Trial converted without clear consent8 of 440
  • Cancellation blocked or broken3 of 440
“App sent an automatic payment to my old bank even though i wasn’t enrolled in automatic deposits. — Lost money because of this app. and they have no support, if you like losing hundreds to thousands of dollars and raking with lawyers then this is the place to go.”Square Invoices: Invoice Maker · 1star · Aug 8, 2026
“I don’t like how you can’t copy your invoices anymore! — I did love this app and then you changed the layout. Put it back!!! This is a time waster now! I pay good money for this app and now it’s a complete waste of time!”Invoice Maker & Estimate App · 1star · Aug 4, 2026
“Living in a cardboard box now — Easily over 50k plus in transactions, that I no longer have access to because of the sheer negligence of this company. I got sent an email request about a random audit to which I respond with all of the corresponding information, followed all the steps, and yet they terminate my account in the middle of receiving two payments, and provide no reasoning or notice. I n”Invoice2go: Easy Invoice Maker · 1star · Aug 3, 2026
How it compares
this shelf
57.5%
440 of 765
store-wide
32.1%
typical
breadth
89%
8 of 9 apps
05

Sync & data — unfixed in 5 of 9 apps

elevated · 3.8% of this shelf’s 765 negative reviews, against 2.2% typical store-wide.

What they said · 29 reviews
“Have backups ready, don’t put much hope in Square. — The software? Great. The options and benefits of Square, great? The hoops and inconveniences you have to jump through for a ‘free’ service? Not great. After days of submitting supporting documentation, bank statements, my customers contact information, material from my business and explanations, I was approved by Square’s internal review. Thank”Square Invoices: Invoice Maker · 1star · Jul 10, 2026
“Bug issues — Even though I have updated and refreshed the app I have lost all progress more than once. It also deletes the task line over and over. Not all of them just random tasks. It takes a while to type out a proper estimate or invoice and with me paying for the app I feel like it should be better quality. I would use the app for more things or business use but I’m afraid I’ll either lose som”Invoice Maker: Moon Invoice · 1star · May 26, 2026
“Wolfe — What ever you do don’t buy the Invoice Simple. I’ve given them more then a month to fix an issue & it still hasn’t been fixed. They don’t have any back end support. Which means if you have a problem they have no way to fix it. I’ve had the app since 2018. Running 2 companies with it. Recently I had multiple problems with it over a several week period. I made them aware of it with over a”Invoice Maker; Invoice Simple · 1star · May 24, 2026
How it compares
this shelf
3.8%
29 of 765
store-wide
2.2%
typical
breadth
56%
5 of 9 apps

Is there a market for a new invoicing app?

9 apps compete on this shelf, holding 1,804 App Store reviews — and the widest unfixed complaint, limits & caps, runs in 5 of 9 of them at 8.2% of negative reviews against 2.8% typical. Those are counts, not a verdict — the page shows what is unfixed, not whether to build.

What do users complain about most in invoicing apps?

1. Limits & caps — in 5 of 9 apps, 8.2% of negative reviews; 2. Support — in 8 of 9 apps, 24.6% of negative reviews; 3. Login & auth — in 8 of 9 apps, 28.5% of negative reviews; 4. Billing — in 8 of 9 apps, 57.5% of negative reviews; 5. Sync & data — in 5 of 9 apps, 3.8% of negative reviews.

How many invoicing app reviews did App Imp count?

1,804 US App Store reviews across 9 apps, 765 of them negative — counted on the 2026-08-24 snapshot, never estimated.

Searched on the App Store.

Apple’s own suggestions for invoicing apps terms, in their order.

easy invoice maker appfree invoicing app for small businessinvoicingmoon invoicevirgol invoicing for tradesmencollectly invoicing serviceeasy invoice maker for professionalsfa invoicing

Searched, but no app on this shelf says it in its name.

Who’s in it

All 9 apps counted on this shelf · 2026-08-24.

App
Invoice Maker; Invoice Simple122,67625%15%9%63%
Square Invoices: Invoice Maker92,687—22%38%56%
Invoice2go: Easy Invoice Maker55,6043%37%49%65%
Invoice Maker ▸ Estimate App35,8038%23%13%64%
Invoice Maker & Estimate App16,4957%17%19%50%
Zoho Invoice Maker App14,156—13%23%17%
Freebie Invoice Maker10,95320%15%10%45%
Invoice Maker: Moon Invoice1,439—40%12%50%
Invoice & Receipt Maker: Smart110————

Each cell: that app’s share of its own negative reviews. Bold from 1.15 times the store’s typical rate for that complaint, and only where an app holds 20+ negative reviews. Click a column to sort.

What they charge, and what it costs them

Prices from Apple’s public pages; the share counts payment-mechanics language only.

AppMoney complaints
Invoice Maker ▸ Estimate App$4.99–$17.99 · 7 tiers10.3% of 39
Invoice Maker; Invoice Simple$6.99–$21.99 · 9 tiers7% of 172
Invoice2go: Easy Invoice Maker$7.95–$44.95 · 8 tiers5.7% of 211
Square Invoices: Invoice Maker$19.99–$19.99 · 1 tiers4.8% of 165
Invoice Maker & Estimate App$7.49–$129.99 · 7 tiers3.5% of 86
Zoho Invoice Maker App$6.99–$229.99 · 10 tiers0% of 30
Freebie Invoice Maker$5.99–$199.99 · 6 tiers0% of 20
Invoice Maker: Moon Invoice$9.99–$99.99 · 9 tiers0% of 42
Invoice & Receipt Maker: Smart$6.99–$49.99 · 3 tiers0% of 0

Browse the apps behind these counts

Every app we count, with the complaint it runs furthest above the store’s typical rate.

Open the app library
How this is counted

Every number is arithmetic over the reviews we hold, re-counted weekly — nothing modelled, nothing scored. Themes come from a frozen pattern classifier rather than a model reading reviews, so the same review always lands in the same bucket. A shelf rate is pooled across every app here; the store rate is the same count across 12,122 apps. A complaint is only called a gap when at least half the shelf carries it and at least 20 reviews are behind it — a problem concentrated in one app is that app’s bug. This shelf has no full report yet, so the per-app notes and the anger axis are absent rather than estimated.