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Invoicing apps.

10 apps · 2,428 reviews held · 1,256 negative · 2026-09-02 snapshot

The market’s shape

1.7star
How angry
52%
Negative reviews
58%
Room to enter
9 of 10
Willingness to pay

Mostly solved: ads. 7 of 8 apps run below the store’s typical rate on it, while 8 of 10 still carry support complaints.

5 gaps.

Shares of this market’s 1,256 negative reviews.

Supporthigh

17.1% vs 7.8% typical store-wide.

Counted in 215 reviews · 8 of 10 apps · 1.7star mean

What they said · 3 of 215
  • Invoice Maker & Estimate App3star· Aug 31, 2026

    Invoice maker — It use to be simple to just create an invoice and send it off. The app updated and now everything is way different, too big of a update at one time. I tried contacting support three times since using this APP, I guess it’s over seas because it’s through a text only and the answers they give are very basic “when they respond”. For the price they charge you have much better options i

  • Intuit QuickBooks for Business2star· Aug 22, 2026

    Mileage tracker broken and crashes constantly — If you’re looking for an app that tracks mileage consistently and accurately, this is not the app for you. Consistently crashes during the mileage, consistently does not record mileage, and you will go days weeks and even months without it being tracked properly.. There’s no good way for technical support to reach out to you and they do not address m

  • Intuit QuickBooks for Business1star· Aug 20, 2026

    Horrible customer support. Be careful — I have been trying to get my Invoicing issues fixed for past 3 weeks. Whatever AI update they released it killed the Keyword filtering in invoicing and the invoices which used to take me 5-8 mins are now taking 30-35 mins. I was on numerous calls where the level 1 escalated to level 2 and finally they told me to write feedback. It's been 3 weeks and the supp

Limits & capselevated

3.6% vs 1.9% typical store-wide.

Counted in 45 reviews · 6 of 10 apps · 1.6star mean

What they said · 3 of 45
  • Intuit QuickBooks for Business1star· Aug 18, 2026

    Beware the QR — It’s a mess. I have customers who still prefer paper invoices and writing a check for payment, and I have other customers who prefer electronic billing, QR codes, ACH/cards and AutoPay. I can’t just force everyone to go digital without risking losing longtime customers, and the two styles of billing do not work well together in QuickBooks. Here are some of the problems I’ve run in

  • Square Invoices: Invoice Maker1star· Aug 1, 2026

    Absolutely horrible support — Had to move to a different invoice program after square repeatedly lied and refused to take accountability and then tried to default the account after we refunded the customer, they then went past the maximum 7 days to process said refund, it was not until I showed literal evidence within the app that they admitted fault and still took no accountability. had we not ha

  • Invoice Maker; Invoice Simple1star· Jul 14, 2026

    Too expensive — First of all, let me say the app is works great and I love using it for my invoices, but they keep raising the price. I was just sending out an invoice right now and I'm already on the $6.99 a month plan which only allows me 3 invoices per month which is pretty bad. But now when I just went to add photos of the job and the receipts, you guys just raised the price to $15 per month i

Performanceelevated

25.9% vs 16.3% typical store-wide.

Counted in 325 reviews · 9 of 10 apps · 1.6star mean

What they said · 3 of 325
  • Intuit QuickBooks for Business1star· Aug 29, 2026

    This app and even the website. Never load — Just doesn’t work. Want a good system to run your business. Don’t use QuickBooks. You might be able to invoice and get paid half the time!

  • Intuit QuickBooks for Business1star· Aug 27, 2026

    So slow — When creating invoices, it often takes 1-2 minutes for quickbooks to process anything you tap on the screen. I’ll select a client from the drop down menu, and have to wait 1-2 minutes for it to process the selection and go to the next step. If I have a lot of invoices, it often takes hours to get through the invoice creating process. I don’t know why people are still using this app. Ther

  • Intuit QuickBooks for Business1star· Aug 26, 2026

    Boo — Doesn’t load, doesn’t work half the time, confusing layout and they constantly change it ugh

Login & authelevated

10.8% vs 7.5% typical store-wide.

Counted in 136 reviews · 8 of 10 apps · 1.7star mean

What they said · 3 of 136
  • Intuit QuickBooks for Business1star· Aug 22, 2026

    Crashes constantly — App crashes when logging in often. When I do get logged in for auto mileage tracking the app crashes every time here. Turned off auto mileage tracking and app still crashes. Phone is updated to newest software along with app and still having issues. Tried deleting completely and reinstalling three times and consistently running into the same problems. It’s hard paying over $10

  • Intuit QuickBooks for Business1star· Aug 20, 2026

    CRITICALLY UNUSABLE — The quickbooks ai intro screen has made the app nonfunctional. New iphone 17 pro, so it’s not my device. After logging in, it just freezes on the walkthrough screen of the ai slop feature. App is entirely unusable as no amount of clicking or tapping will progress thru the walkthrough nor close it to let me access the app. Absolutely broken - as all ai slop seems to do.

  • Intuit QuickBooks for Business1star· Aug 11, 2026

    I used many years — Very bad. I cannot use after some update. I spent a lot of time to sign in, and app all time closed after 1-3 minutes.

Billingelevated

40.1% vs 30.8% typical store-wide.

Counted in 504 reviews · 8 of 10 apps · 1.9star mean

What they said · 3 of 504
  • Invoice Maker & Estimate App3star· Aug 31, 2026

    Invoice maker — It use to be simple to just create an invoice and send it off. The app updated and now everything is way different, too big of a update at one time. I tried contacting support three times since using this APP, I guess it’s over seas because it’s through a text only and the answers they give are very basic “when they respond”. For the price they charge you have much better options i

  • Invoice Maker & Estimate App1star· Aug 26, 2026

    Confusing Mixed Invoices! — The new version or update mixes the unpaid and paid invoices it makes everything confusing I will cancel my subscription and ya’ll should too! unless it gets fixed like it used to.

  • Square Invoices: Invoice Maker1star· Aug 23, 2026

    Always trouble — Never works right unless I pay for the service, which they already take a percentage on the charge why should i then also pay a subscription just so it works properly. Corporate greed at its best

Named problems · 4
  • Price judged too high for the value41 of 504
  • Charge the user never authorised15 of 504
  • Trial converted without clear consent7 of 504
  • Cancellation blocked or broken3 of 504

Also counted

ThemeOf 1,256 negatives
  • UX65 · 5.2% · 8 apps
  • Ads17 · 1.4% · 4 apps
  • Accuracy9 · 0.7% · 4 apps
  • Sync & data8 · 0.6% · 3 apps

The tick marks the store-typical rate. A review can mention more than one theme, so these sum past 100%.

Is anyone looking for this?

What Apple and Google complete after invoicing apps, in their order.

Who they're for
small businesssole traders
Google
invoicing appsinvoicing apps freeinvoicing apps australiainvoicing apps for small businessinvoicing apps for sole tradersinvoicing apps that work with quickbooksinvoice apps for iphoneinvoice apps for android
App Store
easy invoice maker appfree invoicing app for small businessinvoicingmoon invoicevirgol invoicing for tradesmenapollo invoicingcollectly invoicing serviceeasy invoice maker for professionals

Marked App Store phrases are searched, but no app in this market says them in its name. Audiences are what Apple and Google complete after “invoicing apps for”, with the query stripped.

Potential customers

People the apps here do not serve, and what they asked for.

  • Wants lesstoo many features 9 · just a basic one 513
  • Shut out by device or contextiPad 23
  • Outgrown itbulk entry 22

Counted in 1 to 4 star reviews. The small numbers are how many reviews named each thing. What they wrote is in the free trial.

Who’s in it

All 10 apps counted in this market · 2026-09-02.

Installs are Google's own count, captured 2026-09-06. 3 of 10 apps have an Android listing we could match. A dash means we could not pair the two stores, not that the app is absent from Play.

What they charge, and what it costs them

Prices from Apple’s public pages; the share counts payment-mechanics language only.

AppMoney complaints
Invoice Maker ▸ Estimate App$4.99–$17.99 · 7 tiers10.3% of 39
Invoice Maker; Invoice Simple$6.99–$21.99 · 9 tiers9.3% of 172
Invoice2go: Easy Invoice Maker$7.95–$44.95 · 8 tiers5.2% of 211
Invoice Maker & Estimate App$7.49–$129.99 · 7 tiers3.5% of 86
Intuit QuickBooks for Business$9.99–$124.99 · 8 tiers3% of 529
Square Invoices: Invoice Maker$19.99–$19.99 · 1 tiers2.4% of 167
Zoho Invoice Maker App$6.99–$229.99 · 10 tiers0% of 30
Invoice Maker・Estimate App$5.99–$99.99 · 3 tiers0% of 1
Invoice & Receipt Maker: Smart$6.99–$49.99 · 3 tiers0% of 0

Browse the apps behind these counts

Every app we count, with the complaint it runs furthest above the store’s typical rate.

Open the app library

Is there a market for a new invoicing app?

10 apps compete on this shelf, holding 2,428 App Store reviews. And the widest unfixed complaint, support, runs in 8 of 10 of them at 17.1% of negative reviews against 7.8% typical. Those are counts, not a verdict. The page shows what is unfixed, not whether to build.

What do users complain about most in invoicing apps?

1. Support: in 8 of 10 apps, 17.1% of negative reviews; 2. Limits & caps: in 6 of 10 apps, 3.6% of negative reviews; 3. Performance: in 9 of 10 apps, 25.9% of negative reviews; 4. Login & auth: in 8 of 10 apps, 10.8% of negative reviews; 5. Billing: in 8 of 10 apps, 40.1% of negative reviews.

How many invoicing app reviews did App Imp count?

2,428 US App Store reviews across 10 apps, 1,256 of them negative. Counted on the 2026-09-02 snapshot, never estimated.

How markets are ranked

We give each market a mark out of 100 for seven things (nobody's fixed it 20 · above the norm 15 · how angry 10 · room to build 15 · room to enter 15 · getting bigger 20 · willingness to pay 5). Then we multiply the marks together. We do not average them.

Averaging lets a market hide one bad problem behind good numbers. Multiplying means one bad mark pulls the whole score down. That is the point. A market you cannot win is still a market you cannot win, however badly it is served.

Each mark has a fixed rule. Nobody’s fixed it and willingness to pay are plain shares. Above the norm maxes out at 4 times the store’s usual rate. How angry runs from star3.0 down to star1.5. Room to enter is what the biggest app does not own. Getting bigger hits 100 at 10% growth. Room to build is different. It is a sweet spot, not a size. A market can be too small to live on, or too big to break into.

If we cannot count something, we leave it out. We never guess it. The score only sorts this list. Every other number you see on a market is counted.

How this is counted

Every number is arithmetic over the reviews we hold, re-counted weekly: nothing modelled, nothing scored. Themes come from a frozen pattern classifier rather than a model reading reviews, so the same review always lands in the same bucket. A market rate is pooled across every app here; the store rate is the same count across 12,728 apps. A complaint is only called a gap when at least half the market carries it, at least 20 reviews are behind it, and the market’s rate is elevated above the store’s, the same cutoff used everywhere on this site, because a problem concentrated in one app is that app’s bug, and a problem every app on the store shares is nobody’s gap. This market has no full report yet, so the per-app notes are absent rather than estimated. The anger axis is counted either way: mean star of the reviews carrying each theme, from the same classifier as the counts above.