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App Imp

Design tools.

Limits & caps runs in 9 of the 9 apps here — nobody on this shelf has fixed it.

9 apps · 2,850 reviews held · 1,487 negative · 2026-08-24 snapshot

79/100 opportunity

5 of 6 factors · not advice
Nobody's fixed it9 of 9 apps100
How far above typical9.4% vs 2.8% typical85
How angryno deep report yet—
People in the market4,421,629 ratings88
Room to enterleader holds 79% of ratings21
Willingness to pay8 of 9 charge · $1.99 entry89

Mostly solved: ads. 9 of 9 apps run below the store’s typical rate on it — while 9 of 9 still carry limits & caps complaints.

How this is scored

Weighted mean of the sub-scores, weights re-normalized over whatever is computable (nobody's fixed it 25 · how far above typical 20 · how angry 15 · people in the market 15 · room to enter 15 · willingness to pay 10). Fixed anchors map each count to 0–100: breadth and willingness-to-pay are straight shares; the gap’s heat tops out at 4times the store’s typical rate; anger scores star3 as 0 and star1.5 as 100; reach runs 104 to 107ratings on a log scale; room to enter is one minus the leader’s share of shelf ratings. A factor that cannot be counted is dropped and named — never imputed. The site’s one composite (#115, owner decision 2026-08-15); cited industry benchmarks are never blended in.

5 gaps.

01

Limits & caps — unfixed in 9 of 9 apps

high · 9.4% of this shelf’s 1,487 negative reviews, against 2.8% typical store-wide.

What they said · 140 reviews
  • Core feature locked behind the paywall13 of 140
“Disappointed — I have used the free version of CANVA for work for years. And it’s worked great until recently. It’s been a few weeks since I have made something and today when I saved and uploaded image to social media, it wasn’t as crisp as it normally is. I see what you all are doing. The quality for the free version is worse now. I had to take it into another app to increase quality of image. T”Canva AI Photo & Video Editor · 2star · Aug 18, 2026
“This is greed — I paid for a year, now I’m told I have reached my AI LIMIT! BS non-disclosure! Not happy”Canva AI Photo & Video Editor · 1star · Aug 16, 2026
“Used to be so good! — EVERYTHING behind a paywall. You can’t filter free things anymore, even the most basic designs require you to pay. SO over it”Canva AI Photo & Video Editor · 1star · Aug 10, 2026
How it compares
this shelf
9.4%
140 of 1,487
store-wide
2.8%
typical
breadth
100%
9 of 9 apps
02

Performance — unfixed in 9 of 9 apps

elevated · 24.4% of this shelf’s 1,487 negative reviews, against 16.9% typical store-wide.

What they said · 363 reviews
“I don’t know what to do — Canva worked for awhile with no problems but now it just stopped working and it keeps crashing and not loading while saying “there has been a issue on our end” I have cleared out the app but it won’t work I have also updated it it just won’t work”Canva AI Photo & Video Editor · 2star · Aug 19, 2026
“Stupid — The app is so minimal. Makes it difficult to use. The desktop version is great but the app makes me so mad. Wish they could fix it. Never comes out clear and always have to adjust sizes after downloading images. So irritating.”Canva AI Photo & Video Editor · 1star · Aug 19, 2026
“MAKE AN UPDATE TO FIX THE BUGS!!!!! — Please make an update that fixes all of the bugs. Looking through your uploaded designs is impossible because it jumps back to the beginning while scrolling every time. Clicking on and dragging objects on the canvas is impossible. It was so much better before. Now it’s a task doing anything on the app. Almost don’t even want to use it anymore.”Cricut Design Space · 1star · Aug 14, 2026
How it compares
this shelf
24.4%
363 of 1,487
store-wide
16.9%
typical
breadth
100%
9 of 9 apps
03

UX — unfixed in 7 of 9 apps

elevated · 4.2% of this shelf’s 1,487 negative reviews, against 2.9% typical store-wide.

What they said · 62 reviews
“Impossible to cancel — Don’t do the free trial. They won’t refund you after you automatically get enrolled and can’t find the cancel spot which is hidden. I’ve never even used this because it’s too confusing and keep getting charged. Won’t Refund me”Canva AI Photo & Video Editor · 1star · Aug 16, 2026
“Never Hated an App More — Want to have a fun, creative or productive experience? You won’t find it with this app. It’s unintuitive even for someone with graphic design software knowledge. And it’s extremely buggy. Freezes up, disconnects from cricut repeatedly in the middle of projects regardless of which wifi network I’m on and even when I’m literally standing in front of the machine with my iPad”Cricut Design Space · 1star · Aug 14, 2026
“awful, terrible, confusing — tried making some videos in the video editor and it was very frustrating but tolerable for the most part until a couple days ago when it just stoped working all together. the sound wouldn't work or the videos wouldn't play and just be a white screen or the things wouldn't play correctly. dont use this to edit videos! also confusing how to make the slideshows in my opin”Canva AI Photo & Video Editor · 2star · Aug 9, 2026
How it compares
this shelf
4.2%
62 of 1,487
store-wide
2.9%
typical
breadth
78%
7 of 9 apps
04

Accuracy — unfixed in 9 of 9 apps

elevated · 13.6% of this shelf’s 1,487 negative reviews, against 11.5% typical store-wide.

What they said · 202 reviews
“IDK YET — I HAVENT FOND OUT MOST OF THE CONTROLLS YET SO BASEICLLY I CANT EXPORT IT YET OR ANYTHING BUT. ALL I REALLY WANTED IT FOR WAS TO MAKE WALLPAPERS SO DONT BLAME ME. SRY IF SOME WORDS WERE SPELT WRONG I AM ONLY 9 YEARS OLD. BYEEEEEEE STELLA OUT”Canva AI Photo & Video Editor · 3star · Aug 16, 2026
“Glitchy as ever! All after an update everything crashes. — I’ve never experienced such chaos after an update. Everything struggled to connect, app runs slower now on the Ipad version, phone, windows laptop.. everything i tried for the last 4 hours, and now i can only select iron on materials on a maker 4... I don’t know what the software team is doing adding 89mb update of nonsense to break the ap”Cricut Design Space · 1star · Aug 14, 2026
“It works wonderfully or it doesn’t work at all — I’m in the loop of resigning in, spinning circle, resigning in, delete and reinstall app. I own a business, I have items that are due now. I’m going to have to look into something else like silhouette because this is now hurting the business I built from the ground up.”Cricut Design Space · 1star · Aug 13, 2026
How it compares
this shelf
13.6%
202 of 1,487
store-wide
11.5%
typical
breadth
100%
9 of 9 apps
05

Billing — unfixed in 9 of 9 apps

35.7% of this shelf’s 1,487 negative reviews, against 32.1% typical store-wide.

What they said · 531 reviews
  • Price judged too high for the value51 of 531
  • Trial converted without clear consent40 of 531
  • Charge the user never authorised5 of 531
  • Cancellation blocked or broken3 of 531
“Too much Ai and can’t use templates — If I try to add a template, I can’t without it asking me to “replace all pages with templates?” That is now the only way to use a template, if you have nothing else on your pages. That is new and dumb, why would you ADD a new feature that would only mess people up? What benefit would this feature have? What benefit to only having tha g option or “cancel” meani”Canva AI Photo & Video Editor · 1star · Aug 17, 2026
“Impossible to cancel — Don’t do the free trial. They won’t refund you after you automatically get enrolled and can’t find the cancel spot which is hidden. I’ve never even used this because it’s too confusing and keep getting charged. Won’t Refund me”Canva AI Photo & Video Editor · 1star · Aug 16, 2026
“Great Tool-But Frustrates Me — I love the app and it saves me a lot of time and money, BUT…. Sometimes my imported files/photos will upload fine and insert into projects. Then I go back and for some reason it makes them disappear or invalid files. This is why I’m giving an honest 3.”Canva AI Photo & Video Editor · 3star · Aug 15, 2026
How it compares
this shelf
35.7%
531 of 1,487
store-wide
32.1%
typical
breadth
100%
9 of 9 apps

Is there a market for a new design tool?

9 apps compete on this shelf, holding 2,850 App Store reviews — and the widest unfixed complaint, limits & caps, runs in 9 of 9 of them at 9.4% of negative reviews against 2.8% typical. Those are counts, not a verdict — the page shows what is unfixed, not whether to build.

What do users complain about most in design tools?

1. Limits & caps — in 9 of 9 apps, 9.4% of negative reviews; 2. Performance — in 9 of 9 apps, 24.4% of negative reviews; 3. UX — in 7 of 9 apps, 4.2% of negative reviews; 4. Accuracy — in 9 of 9 apps, 13.6% of negative reviews; 5. Billing — in 9 of 9 apps, 35.7% of negative reviews.

How many design tool reviews did App Imp count?

2,850 US App Store reviews across 9 apps, 1,487 of them negative — counted on the 2026-08-24 snapshot, never estimated.

Searched on the App Store.

Apple’s own suggestions for design tools terms, in their order.

ai home design freeai video generatorapps with free interior design toolsfree graphic design appai video editordesign my modelgraphic designgraphic design free

Searched, but no app on this shelf says it in its name.

Who’s in it

All 9 apps counted on this shelf · 2026-08-24.

App
Canva AI Photo & Video Editor3,500,7327%22%10%7%
Cricut Design Space745,4722%40%2%17%
AI Logo Maker: Graphic Design100,71121%12%1%9%
Concepts26,42011%9%12%9%
Figma20,7035%27%6%21%
Linearity Curve Graphic Design14,42626%10%2%12%
Logo Maker, Design Creator.7,8283%11%—5%
FLYP - Fashion Design Studio3,3961%30%5%5%
Deko: AI Home Design & Remodel1,9419%3%—13%

Each cell: that app’s share of its own negative reviews. Bold from 1.15 times the store’s typical rate for that complaint, and only where an app holds 20+ negative reviews. Click a column to sort.

What they charge, and what it costs them

Prices from Apple’s public pages; the share counts payment-mechanics language only.

AppMoney complaints
Logo Maker, Design Creator.$4.99–$49.99 · 7 tiers21.6% of 37
AI Logo Maker: Graphic Design$1.99–$39.99 · 10 tiers18.4% of 152
Deko: AI Home Design & Remodel$4.99–$99.99 · 6 tiers9.4% of 32
Linearity Curve Graphic Design$7.99–$119.99 · 9 tiers5.9% of 235
Concepts$1.99–$39.99 · 10 tiers5.5% of 91
Cricut Design Space$0.99–$129.99 · 9 tiers5.3% of 456
FLYP - Fashion Design Studio$0–$99.99 · 9 tiers3.4% of 88
Canva AI Photo & Video Editor$1.99–$143.99 · 9 tiers2.7% of 148

Browse the apps behind these counts

Every app we count, with the complaint it runs furthest above the store’s typical rate.

Open the app library
How this is counted

Every number is arithmetic over the reviews we hold, re-counted weekly — nothing modelled, nothing scored. Themes come from a frozen pattern classifier rather than a model reading reviews, so the same review always lands in the same bucket. A shelf rate is pooled across every app here; the store rate is the same count across 12,122 apps. A complaint is only called a gap when at least half the shelf carries it and at least 20 reviews are behind it — a problem concentrated in one app is that app’s bug. This shelf has no full report yet, so the per-app notes and the anger axis are absent rather than estimated.