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Business Directory apps.

8 apps · 1,616 reviews held · 1,233 negative · 2026-09-02 snapshot

The market’s shape

1.5star
How angry
76%
Negative reviews
69%
Room to enter
3 of 6
Willingness to pay

Mostly solved: ads. 5 of 6 apps run below the store’s typical rate on it, while 6 of 8 still carry support complaints.

4 gaps.

Shares of this market’s 1,233 negative reviews.

Supporthigh

18.1% vs 7.8% typical store-wide.

Counted in 223 reviews · 6 of 8 apps · 1.5star mean

What they said · 3 of 223
  • Quo (formerly OpenPhone)1star· Aug 29, 2026

    Scam. Do not waste your time or money. — This app is a scam. I paid the subscription for months before realizing my number did not stay the same. The support was no help either and led me in circles. My business took a huge financial loss with customers being unable to contact us. There is also no tech support after 5pm or on weekends.

  • Quo (formerly OpenPhone)1star· Aug 21, 2026

    Not Reliable — This company sucks. Customer service is non existent and the numbers are always glitching out and shutting down. Not reliable. Do not use for business!

  • Quo (formerly OpenPhone)2star· Aug 20, 2026

    Terrible Customer Service & User Interface… — I was looking for a reliable internet calling app. When properly working this app has pretty decent quality calls. However, I attempted to recharge my service and the option isn’t properly presenting in app and “customer service” said they’d forward it to the billing team but almost a week later there still hasn’t been resolution. Additionally, they c

UXelevated

6.7% vs 4.9% typical store-wide.

Counted in 83 reviews · 7 of 8 apps · 1.7star mean

What they said · 3 of 83
  • Quo (formerly OpenPhone)2star· Aug 20, 2026

    Terrible Customer Service & User Interface… — I was looking for a reliable internet calling app. When properly working this app has pretty decent quality calls. However, I attempted to recharge my service and the option isn’t properly presenting in app and “customer service” said they’d forward it to the billing team but almost a week later there still hasn’t been resolution. Additionally, they c

  • Yelp for Business App1star· Aug 2, 2026

    Disappointing Experience for New Businesses — Review: As a new business owner, I’ve found Yelp very difficult to use. The biggest issue is that several reviews left by my legitimate clients were removed, even after I personally asked them to share their honest experiences. Losing genuine reviews makes it much harder for new businesses to build credibility. The platform feels frustrating, and beca

  • Yelp for Business App1star· Jul 12, 2026

    BEWARE Easily misleading — I rarely leave negative reviews, but I feel obligated to share my experience so other small business owners can make an informed decision. I received a call from a Yelp business representative offering what was presented to me as a $350 advertising credit. During a very busy morning while serving clients, I understood this to be a promotional opportunity with little or n

Performanceelevated

21.2% vs 16.3% typical store-wide.

Counted in 261 reviews · 8 of 8 apps · 1.6star mean

What they said · 3 of 261
  • Yelp for Business App2star· Aug 25, 2026

    Bothered — The app crashes every time I try to open it to see a message or reply to a customer

  • Quo (formerly OpenPhone)1star· Aug 21, 2026

    Not Reliable — This company sucks. Customer service is non existent and the numbers are always glitching out and shutting down. Not reliable. Do not use for business!

  • Squarespace: Run your business2star· Aug 16, 2026

    I spend way too much money on Squarespace for the app to be this bad. — Wow, just tried updating my site from my phone and that was way too difficult! I guess on a technical level, yes, you can edit your site on the go and see stats. Two stars for that. Basic functions of blog editing are totally unavailable for some reason. It’s a hassle to do anything, though, and the app performance is sluggish

Login & authelevated

9.2% vs 7.5% typical store-wide.

Counted in 114 reviews · 7 of 8 apps · 1.3star mean

What they said · 3 of 114
  • LZ Books1star· Jul 24, 2026

    Terrible — I can’t access my account because I have a new number and I don’t benefit from legal zoom taking $600 plus out of my bank account when ever they feel like it I don’t remember signing up for any payment that high when setting up my business

  • Squarespace: Run your business1star· Jul 16, 2026

    Horrible — It was a good app at the beginning, but now it’s not. I know my log in email and password, I did all my editing through computer because it’s more easy to manage than a phone, but now it’s not letting me log in and every password says it’s wrong when it’s not. I even wrote it down, and it automatically saved, I even have it saved by email when I first created this account. It says it wi

  • Apple Business1star· Jul 14, 2026

    Cannot get into app — Someone is reporting my business closed, I was directed to this app which I cannot log into because I am locked out of my business log in which was never connected to apple in the first place. 😬🫠

Also counted

ThemeOf 1,233 negatives
  • Billing419 · 34.0% · 6 apps
  • Ads52 · 4.2% · 5 apps
  • Accuracy11 · 0.9% · 3 apps
  • Sync & data10 · 0.8% · 3 apps
  • Limits & caps8 · 0.6% · 4 apps

The tick marks the store-typical rate. A review can mention more than one theme, so these sum past 100%.

Is anyone looking for this?

What Apple and Google complete after business directory apps, in their order.

Google
business directory appsbusiness listing appsbusiness directory app templatebusiness directory app uibusiness directory app designbusiness directory app developmentbusiness directory applicationbusiness apps list in india
App Store
business directory appaaba business directoryafghan business directory caavalinks business directoryclub790 business directoryconnect business directorydwt listing-business directoryethiopian business directory

Marked App Store phrases are searched, but no app in this market says them in its name.

Potential customers

People the apps here do not serve, and what they asked for.

  • Shut out by device or contextiPad 25

Counted in 1 to 4 star reviews. The small numbers are how many reviews named each thing. What they wrote is in the free trial.

Who’s in it

All 8 apps counted in this market · 2026-09-02.

Installs are Google's own count. None of these apps has an Android listing we could match yet.

What they charge, and what it costs them

Prices from Apple’s public pages; the share counts payment-mechanics language only.

AppMoney complaints
LZ Booksfree6% of 101
Yelp for Business Appfree4.8% of 251
Quo (formerly OpenPhone)$21–$64.99 · 5 tiers4.5% of 326
Squarespace: Run your business$15.99–$45.99 · 4 tiers1.4% of 370
Harvard Business Review$12–$12 · 1 tiers0% of 126

Browse the apps behind these counts

Every app we count, with the complaint it runs furthest above the store’s typical rate.

Open the app library

Is there a market for a new business directory app?

8 apps compete on this shelf, holding 1,616 App Store reviews. And the widest unfixed complaint, support, runs in 6 of 8 of them at 18.1% of negative reviews against 7.8% typical. Those are counts, not a verdict. The page shows what is unfixed, not whether to build.

What do users complain about most in business directory apps?

1. Support: in 6 of 8 apps, 18.1% of negative reviews; 2. UX: in 7 of 8 apps, 6.7% of negative reviews; 3. Performance: in 8 of 8 apps, 21.2% of negative reviews; 4. Login & auth: in 7 of 8 apps, 9.2% of negative reviews.

How many business directory app reviews did App Imp count?

1,616 US App Store reviews across 8 apps, 1,233 of them negative. Counted on the 2026-09-02 snapshot, never estimated.

How markets are ranked

We give each market a mark out of 100 for seven things (nobody's fixed it 20 · above the norm 15 · how angry 10 · room to build 15 · room to enter 15 · getting bigger 20 · willingness to pay 5). Then we multiply the marks together. We do not average them.

Averaging lets a market hide one bad problem behind good numbers. Multiplying means one bad mark pulls the whole score down. That is the point. A market you cannot win is still a market you cannot win, however badly it is served.

Each mark has a fixed rule. Nobody’s fixed it and willingness to pay are plain shares. Above the norm maxes out at 4 times the store’s usual rate. How angry runs from star3.0 down to star1.5. Room to enter is what the biggest app does not own. Getting bigger hits 100 at 10% growth. Room to build is different. It is a sweet spot, not a size. A market can be too small to live on, or too big to break into.

If we cannot count something, we leave it out. We never guess it. The score only sorts this list. Every other number you see on a market is counted.

How this is counted

Every number is arithmetic over the reviews we hold, re-counted weekly: nothing modelled, nothing scored. Themes come from a frozen pattern classifier rather than a model reading reviews, so the same review always lands in the same bucket. A market rate is pooled across every app here; the store rate is the same count across 12,728 apps. A complaint is only called a gap when at least half the market carries it, at least 20 reviews are behind it, and the market’s rate is elevated above the store’s, the same cutoff used everywhere on this site, because a problem concentrated in one app is that app’s bug, and a problem every app on the store shares is nobody’s gap. This market has no full report yet, so the per-app notes are absent rather than estimated. The anger axis is counted either way: mean star of the reviews carrying each theme, from the same classifier as the counts above.