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App Imp

Mobile carrier and wireless service apps

  1. Market

    Installs
    65.9M

    Across all 12 apps in this market.

    • Google Fi Wireless: 19,375,982 installs
    • My Straight Talk: 17,725,678 installs
    • Boost Mobile: 6,031,597 installs
    • AirTalk Wireless: 5,200,713 installs
    • AirVoice Wireless: 4,615,690 installs
    • Mint Mobile: 4,595,194 installs
    • My Total Wireless: 2,496,531 installs
    • SIMPLE Mobile My Account: 2,177,086 installs
    • Visible mobile: 2,106,413 installs
    • Quo (formerly OpenPhone): 764,303 installs
    • US Mobile: 457,822 installs
    • MobileX Phone Service: 354,555 installs
    • 29% leader share. Google Fi Wireless, by Google Play installs, across the 12 of 12 apps we could match
    • #56 Business rank. Quo (formerly OpenPhone), top grossing, the best rank any app here holds
    • $21.00 median price. Lowest in-app price, median over the 1 app that list one. 1 of 12 charge.
    • 12 of 12 recently updated. Updated in the 30 days before 2026-10-05

  2. Competition

    1. Boost Mobile22 Sep555k ratings
    2. My Straight Talk23 Sep290k ratings
    3. Mint Mobile30 Sep261k ratings
    4. Visible mobile3 Oct238k ratings
    5. My Total Wireless22 Sep45k ratings
    6. Google Fi Wireless17 Sep20k ratings
    7. SIMPLE Mobile My Account23 Sep19k ratings
    8. AirTalk Wireless3 Oct17k ratings
    9. Quo (formerly OpenPhone)29 Sep11k ratings$21.00 to $64.99
    10. AirVoice Wireless21 Sep2k ratings
    11. US Mobile30 Sep2k ratings
    12. MobileX Phone Service8 Sep360 ratings

  3. Reviews

    What 4,813 reviews talk about, every star counted.

    1. Support+14.8%11 of 11 apps
    2. Login & auth+6.0%11 of 11 apps
    3. Performance+4.4%11 of 11 apps
    4. Limits & caps+3.8%11 of 11 apps
    5. Billing+3.4%11 of 11 apps
    6. Accuracy−0.3%10 of 11 apps
    7. Wishlist−0.4%11 of 11 apps
    8. UX−0.4%11 of 11 apps
    9. Ads−6.1%9 of 11 apps

    We have not counted the wishes for this market yet.

  4. Searches

    Checked. Nothing to show.

    The store suggests nothing for this term, so there is no map to draw.

    Checked. Nothing to show.

    Google suggests no wishes for this term.

  5. Traffic

    We have not priced this market’s searches yet.

  6. Your test

    Free for 7 days

    What to call it. Where to launch. What a user costs.

    • What to call it
    • Where to launch
    • What a user costs
    • Every review, word for word
    Start free for 7 days

    No card. Nothing to cancel. The counted page stays free either way.

Is there a market for a new mobile carrier and wireless service app?

12 apps compete here. They hold 65,901,564 installs on Google Play, counted across the 12 we could match. We hold 4,813 of their App Store reviews. Those are counts, not a verdict. The page shows what is unfixed, not whether to build.

How much do mobile carrier and wireless service apps charge?

1 of the 12 apps we could check charge inside the app. Half of them start at $21 or less.

What do users complain about most in mobile carrier and wireless service apps?

1. Support: in 11 of 11 apps, 20.7% of reviews (5.9% in Utilities apps); 2. Performance: in 11 of 11 apps, 15.3% of reviews (10.9% in Utilities apps); 3. Login & auth: in 11 of 11 apps, 11.2% of reviews (5.2% in Utilities apps); 4. Limits & caps: in 11 of 11 apps, 5.3% of reviews (1.5% in Utilities apps). Counted from 4,813 reviews of every star on the 2026-10-05 snapshot, never estimated.

Cited: What RevenueCat measures across subscription apps

Their report has no category matching Mobile carrier and wireless service apps apps, so only all-category figures are shown. A near-match would be a guess.

  • the median app barely grows; the tails are extreme

    median MRR +5.3% YoY · top decile +306% · bottom decile contracting

  • the launch flood vs the incumbency moat

    ~2,000 → 14,700+ new subscription apps per month (Jan 2022 → Jan 2026), yet pre-2020 apps still hold 69% of subscription revenue

  • even top categories take over 100 days to reach $10k revenue

    >100 days to the first $10k

RevenueCat, State of Subscription Apps 2026, 115,000+ apps · $16B+ tracked revenue · >1B transactions. Published industry figures, shown for context; App Imp’s own numbers are counted from reviews and never mixed with these.

How this is counted

We count the reviews we hold again every week. Nothing is guessed. A topic is found by the words a review uses, so the same review always lands in the same place. Every star counts. A share is the part of all reviews here that mention a topic. We compare it with the same share across 796 Utilities apps, the group most of these apps are in. A topic is a gap when at least 20 reviews mention it, at least half the apps have it, and it comes up at least 1.15 times as often as usual. A problem in one app is that app’s bug. A problem in every app is nobody’s gap. This market has no full report yet, so the per-app notes are absent rather than estimated.